Don't expect your business card to tell the complete story of your business. What you should expect is to give a professional image that people remember. The color, words, and texture of your business card have a lot to do with its attractiveness and ability to convey the image of your company. Use common sense when designing your card. If your company markets children's toys and games, you can try using bright colors and basic words written in children's text. On the other hand, if you run a financial consulting service, you want to transfer your professional and professional business cards, so stick to traditional aspects such as black printing on a gray, beige or white background.
Of course, professional designers claim that businesses should not try to design their own business cards, but many business owners who lack money have no choice. The best action for you? Look at all the business cards you have received over the years and copy the cards you want. You have more opportunities if you work in a creative business, such as party planning or retail, but in general keep in mind the following tips:
- Use your logo as a rule. Make it the biggest item on the card.
- Simplify. Don't store a lot of information on the card.
- Include the basics: name, address, company name, address, telephone and fax number, email address, and make sure your name and company name are immediately identified.
- Make sure the font is easy to read.
- Stick one or two colors.
- Make sure it is easy to read.
- After you get a business card, take advantage of:
- Always give people more than one card (so they can give it to others).
- Include your card in all correspondence.
- Take the card with you at all times, in the card box, so that everything is clean and neat.
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